VOL.VI @BLACK BY MIXUM, MILAN
Rodeo takes a bold step into the fashion world by announcing its first-ever collaboration with the legendary Marlboro Country Store. This partnership link Rodeo’s rebellious energy with the unmistakable heritage of Marlboro, a brand synonymous with the rugged allure of the Old West.
Through distinctive graphics and evocative sounds, this collaboration celebrates the essence of western culture, transporting audiences into a world of untamed freedom and authenticity. With Marlboro Country Store embracing Rodeo’s wild spirit, this collection is set to become a statement of raw, unapologetic style.
The party serves as a preview for an exclusive capsule collection, waiting to be discovered by the brand’s devoted followers.
